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Las Vegas casinos have a growth that is apparently increasingly linked to an exclusive side. But that does not mean these are secret games that are administered in a quite questionable and at the same time gloomy way.
In places like Las Vegas you can see a friendlier atmosphere than anyone would expect, one in which tourists are more than welcome to enjoy the facilities, which has attracted the attention of several educational institutions that are dedicated to examine everything in more detail, the UNLV was the one that gave quite interesting results.
The so-called University of Las Vegas, revealed in 2018 that revenues that are not related to the game only represent more or less 66% of total revenues in Las Vegas, all this as a result of the evolution of what would be the market in the subsequent 17 years, with this it is estimated that hotels, entertainment, gastronomy - among other luxury factors - have become a very important source of income.
Iconic casinos in Las Vegas operate from the most luxurious hotels, which incidentally have an open mind in terms of restaurants, swimming pools and even the themed attractions they own.
These hotels are designed for people who spend their time in one sector or another, but who always focus on the casino.
For Las Vegas the seriousness of the game is very much, it is a strong business that is closely monitored by the game commissioner in the state of Nevada, which regulates practically everything; and this includes employees and even manufacturing things as simple as a chip.
When you think of Las Vegas it is inevitable not to think about casinos, they are practically synonyms, which allows the city to become something necessary for the treatment of the game as a primary product.
All this also means that the game cannot be separated from its accommodation, which would end up being a great opportunity for any company that wants to be a tour participant. Among the casinos and attractions, more than one thing is possible because the one that is incomparable is incredible.
All of the above implies a fairly obvious conclusion, and that is that casinos in Las Vegas are organized in a way that benefits hotels. And if this compares with some facts that were seen in Las Vegas, along with other sites such as Macau, you can find some pretty interesting things.
Currently, tourism in Macao that is not related to the game only goes over 20%, a figure that is well below the figure in Las Vegas that was 66% and thanks to the information of the Monetary Fund in Macau, it took up to 30 years to achieve the diversification that Las Vegas achieved.
And through the Agency of visitors in Las Vegas it was estimated that the city receives approximately 55.8 million people annually, all in search of fun through casinos or entertainment in general; although there are also those who go for exclusive purchases and even for the luxuries that the spa provides.
It is said that the average duration of a stay in Las Vegas is about 4.4 days, which exceeds Macao with 1.4 days.
With all this, Chinese companies focus more on integrated business models that are based on conventions. As in Las Vegas, where it is helped by generating various cash flows, in addition to gains that come from more massive players, and of course segments that are not related to the games.
In 2018 there was a constant flow of first-time visitors, who were also young on average. At this time people had a little more opportunities to participate in all kinds of activities, such as going to pool parties, bars, and clubs among other things.
It is estimated that the increase in Millennials was 34%, that is, people who are a part of the current economy, and showed a special interest with the casino and its traditional options.
All this leads to hotels striving to give completely new experiences that satisfy the thirst for innovation that young people have today; this allows players to come back wanting more.
Another statistic revealed that virtually 73% of visitors returned to Las Vegas even though they had other options to spend their vacations. Why? What is transmitted in Las Vegas is priceless.