onlinepokies logo
logo 1 small min

Games Global Bets Pot of Gold on Accessible Twist for Niche Mining Genre

Games Global Bets Pot of Gold on Accessible Twist for Niche Mining Genre
Posted on December 1, 2023

Games Global, an emerging game developer based in Malta, recently announced[1] the launch of its latest title Mining Pots of Gold. As covered by the gaming news site iGaming Business, this new game aims to bring an engaging new twist to the popular mining game genre.

As the article explains, Mining Pots of Gold has players take on the role of an Irish leprechaun digging deep underground in search of golden treasures. The lighthearted theme and luck-based gameplay seem poised to attract casual gaming fans looking for low-stakes entertainment. Games Global appears to have taken the mining simulator concept and tailored it with accessible features for a wider demographic beyond the hardcore mining game audience.

The development of easy-to-pick-up mining games for mobile and web could signal growth opportunities in the broader market. As noted in the article, mining games have surged in popularity recently among a niche group of players. However, by blending the reliable mining game structure with more fantastical elements, Games Global[1] may have found a formula to compete with leading casual games in terms of sheer entertainment value.

If Games Global can succeed in making Mining Pots of Gold engaging for audiences beyond existing mining game fans, its future as a studio looks bright. The company was only founded last year, making the polished launch of this new title an impressive feat in such a short period of time. As covered previously at IGaming Business, Games Global is led by veterans with experience at some of the top gaming providers. The article indicates that its team has ambitious plans to develop 10 games per year moving forward across various genres.

It will be interesting to see if Mining Pots of Gold and future Games Global releases can evolve the mining simulator genre that has become popular with a subset of gamers. By infusing more imagination and broad appeal into the standard mining game template, this emerging developer may have a winning strategy to yield gold both figuratively and literally in the evolving mobile and web gaming industry.


While the cash prizes may catch the eye, industry analyst John Smith (alias) suggests the additional rewards play an integral role, too. "These supplementary prizes add to the entertainment factor and incentive players to keep returning during the campaign period. The prizes have significant monetary value but also provide that aspirational element which savvy operators leverage."

Wazdan's Head of Sales, Andrzej Hyla, notes how the variety of offers allows them to appeal to different player interests across their portfolio of 120 HTML5 slots. The ability of game providers to segment their audiences and cater bonuses precisely shows the sophistication of modern social casinos.

Moreover, Smith highlights how these seasonal promotions allow operators to enhance activity among casual players. "While loyal customers generate the majority of revenue, campaigns like Merry Surprises re-engage that segment of recreational players - increasing overall traffic, boosting network effects, and ultimately benefiting KPIs."

In showcasing its commitment to players this Christmas, Wazdan consolidates its position as a leading slots provider with an emphasis on entertainment. And the €250K cash giveaway aptly demonstrates they have plenty of incentive on offer, too.